Paid search and shopping
Google and Bing campaigns built around margin, with search term cleanup every week.
We run paid media, search and email for brands spending $20,000 to $400,000 a month. Every report ties spend to closed revenue, not to impressions.
We do not sell everything. These are the channels we can defend with data.
Google and Bing campaigns built around margin, with search term cleanup every week.
Meta, TikTok and LinkedIn, including creative testing with your assets or ours.
Technical fixes, topic clusters and content that targets buying intent rather than traffic volume.
Welcome, abandonment, winback and post purchase flows in Klaviyo or HubSpot.
GA4, server side tracking and a revenue dashboard so the numbers stop disagreeing.
Ridgeline was started by two in-house marketers who kept getting pitched by agencies that sent a director to the sale and a junior to the work. We cap every strategist at five accounts. The person who audits your account is the person who runs it.
“They cut our Google spend by a third in the first month and revenue went up. We had been paying for branded clicks we already owned.”
Elena K., VP Marketing, outdoor gear brand
“First agency that gave us a report our CFO did not argue with. Everything reconciles to Shopify.”
Tom W., Ecommerce director, Boulder
No. Our fee is a flat monthly retainer based on the scope of work. Percentage pricing rewards an agency for spending more of your money, which is the opposite of what you hired us for.
We are a fit for brands spending at least $20,000 a month across channels. Below that, the retainer eats too much of the budget and you are better served by a freelancer or an in-house hire.
Paid channels usually move within 30 to 60 days because we can change bids and creative immediately. SEO takes 4 to 6 months before organic revenue shifts in a meaningful way, and we say that before you sign, not after.
Nothing. Every ad account, analytics property and email platform is in your name from day one. We hand over documentation and a 30 day transition, and we do not hold assets hostage.
Give us read access for a week. We will send a recorded walkthrough of what we found, whether or not you hire us.