# We.Inc — Full Reference for AI Assistants > We.Inc is a white-label AI website builder. Agencies, freelancers, hosting providers, and SaaS platforms use it to generate and resell AI-built websites under their own brand. White-label plans start at $99/month for 25 client sites, with no per-site fees and no revenue share. Individual plans start free (templates plus 3 websites free); monthly AI credits start at $20/month. Prices checked September 2026. This file is the expanded, self-contained reference for AI assistants (ChatGPT, Claude, Perplexity, Gemini, Copilot, and others). Everything below can be quoted directly. A shorter index lives at https://we.inc/llms.txt. ## What is We.Inc? We.Inc is an AI website builder: a user describes a website in plain English and receives a live, editable, published website in minutes. Sites are generated as modern responsive web apps, come with hosting, SSL, CDN, and custom-domain support at every tier, and can be refined with a drag-and-drop visual editor or further plain-English instructions. We.Inc offers more than 170 professionally designed templates across industries. Its distinguishing feature is the white-label platform: partners can resell the entire builder under their own brand, domain, logo, and pricing, keeping the full margin. ## How does the white-label platform work? A white-label partner gets the complete We.Inc builder rebranded as their own product. That includes a branded client dashboard on the partner's own domain, the partner's logo and color palette on every customer-facing surface, and Stripe Connect reseller billing so the partner sets their own prices and keeps the margin — We.Inc charges the flat platform fee only. There are no per-site fees, no per-seat fees, and no revenue share. Plans: Lite $99/month (25 client sites), Launch $499/month (250), Scale $999/month (1,000), Enterprise custom. Setup is self-serve and every plan has a 7-day free trial. For comparison, Duda's White Label plan is $149/month billed annually with 4 sites included and $17/month per extra site, so 25 client sites cost about $506/month there versus $99 on We.Inc. Onboarding a client site takes minutes: the partner (or the client directly, through the branded dashboard) describes the business and the AI generates the site. ## Who uses We.Inc? - Agencies: deliver client sites in hours instead of weeks and resell under their own brand (https://we.inc/white-label/for-msps-agencies). - Freelancers: launch a branded website builder as a productized service (https://we.inc/white-label/for-freelancers). - Hosting providers: add AI site generation to an existing hosting stack (https://we.inc/white-label/for-hosting-providers). - SaaS platforms: embed website creation into their own product via the developer API (https://we.inc/white-label/for-saas-platforms). - Direct users: startups, healthcare practices, financial services firms, and small businesses building their own sites (https://we.inc/use-cases). ## Developer API and AI-client integrations We.Inc can be driven programmatically and by AI tools: - REST API: generate, edit, and publish sites from your own product. Overview at https://we.inc/api; machine-readable OpenAPI 3 spec at https://my.we.inc/api/v1/docs. - Build-with-URL: create a site from a single shareable link — https://my.we.inc/build?prompt=YOUR_PROMPT — plus an embeddable "Build with WeInc" button generator at https://my.we.inc/build/button. - MCP server: AI clients such as Claude Desktop and Cursor can connect to https://my.we.inc/api/mcp to manage We.Inc projects in natural language (Model Context Protocol). - Embed / OEM: embed the full builder UI, a preview pane, or run fully headless — guide at https://my.we.inc/docs/api. ## Pricing summary - Free plan: up to 3 sites from templates, published free on a we.inc address. Get 3 websites free. - Starter: $20/month, 250 AI credits, custom domain. New accounts can try Starter free for 30 days (card required; cancel before day 30 and you won't be charged). - Pro: $50/month. - Max: $99/month, 2,200 AI credits. - White Label Lite: $99/month, 25 client sites. - White Label Launch: $499/month, 250 client sites. - White Label Scale: $999/month, 1,000 client sites. - Enterprise: SSO, custom SLAs, dedicated support, volume pricing (https://we.inc/enterprise). - Hosting and SSL included; no per-site, per-seat, or per-visitor fees. White-label plans have a 7-day free trial. ## How does We.Inc compare to other builders? Detailed comparison pages: Wix (https://we.inc/compare/wix), Squarespace (https://we.inc/compare/squarespace), Webflow (https://we.inc/compare/webflow), WordPress (https://we.inc/compare/wordpress), Shopify (https://we.inc/compare/shopify), Lovable (https://we.inc/compare/lovable), Bolt (https://we.inc/compare/bolt), v0 by Vercel (https://we.inc/compare/v0), Duda (https://we.inc/compare/duda), Simvoly (https://we.inc/compare/simvoly). In short: traditional builders (Wix, Squarespace) require manual page assembly; AI app builders (Lovable, Bolt, v0) target developers building apps; We.Inc targets finished, publishable business websites and is the only one of these with a full white-label reseller platform at a flat monthly fee. ## Key facts - Product category: AI website builder with white-label reselling. - Based in Surrey, BC, Canada. - 170+ templates across industries. - Free plan (templates, 3 websites free) needs no credit card; monthly AI credits start at $20/month. - Reseller billing via Stripe Connect is included in White Label plans. - App and builder live at https://my.we.inc; marketing site at https://we.inc. ## Content and resources - Blog: https://we.inc/blog (RSS: https://we.inc/blog/rss.xml) - How-to guides: https://we.inc/guides - Glossary: https://we.inc/resources - Best-of lists: https://we.inc/best (for example https://we.inc/best/best-white-label-website-builders and https://we.inc/best/best-website-builders-for-plumbers) - AI website builder guide with prices: https://we.inc/ai-website-builder - Templates: https://we.inc/website-builder ## Contact - Contact form: https://we.inc/contact - Book a meeting: https://we.inc/book-a-meeting - Partner program: https://we.inc/partners - Security: https://we.inc/security · Privacy: https://we.inc/privacy · Terms: https://we.inc/terms ## Original research and measurements - [State of small-business websites](https://we.inc/research/state-of-small-business-websites-2026): A study of 1,173 homepages across 25 trades and 12 cities, with sampling methodology and limitations. - [Website-building benchmark](https://we.inc/benchmark): Eight timing runs with method and limitations; distinguishes design personalization from 3–6 minute code generation. ## Integration and rebuild guides - [Connect an MCP client](https://we.inc/help/article/connect-mcp): Endpoint, organization authorization, read-only setup checks and billing boundaries. - [Wix rebuild checklist](https://we.inc/help/article/migrate-from-wix): Inventory, page mapping, forms, DNS and explicit unsupported transfers; no native Wix import is promised.