Sample site built by our AI, not a customer site. Kestrel Advisory is a made-up business; our AI wrote every section, from the headline to the 4-question FAQ. Management consulting in Chicago focused on mid market operations, margin improvement, acquisition integration and org design. Senior teams and fixed fees.
The first thing a visitor reads is "The partner you meet is the partner who shows up", with "Mid market operators since 2015" set above it as a small label. The line underneath does the explaining: "No pyramid of analysts learning your business on your budget. Engagements are staffed by people who have actually run operations." Two buttons follow, "Discuss an engagement" for people ready to act and "How we work" for people who want to look around first. The layout is a split hero, copy on one side and footage on the other, using looping stock footage instead of a static photo.
Directly below the hero, a strip of 4 short facts does the job most management consulting sites leave to vague words like "trusted" or "experienced": 10 yrs (in practice), 18 yrs (average consultant experience), Fixed fee (on every engagement) and 6 to 14 wk (typical engagement). Each one is something a customer can check or hold the business to.
The "The problems mid market companies bring us" section lists 6 where we help: Diagnostic sprint ($38,000), Margin improvement program (From $145,000), Post acquisition integration (From $180,000), Operations and supply chain review (From $95,000), Organization design (From $76,000) and Executive advisory retainer (From $12,000 per mo). Prices run from $12,000 to $180,000, so a visitor can tell in seconds whether it fits the budget. A one-line note sets the terms: "Every engagement produces decisions and an implementation plan, not a deck that sits on a shelf." Each item gets a sentence of its own, for example "Four weeks to find where margin, throughput or cash is actually leaking, with a ranked plan."
Under the heading "Built for companies between fifty and five hundred million", the about section says: "Kestrel exists because mid market companies get the wrong end of both options: large firms staff them with juniors, and independents lack the bench. We run small senior teams, quote a fixed fee tied to a defined scope, and write our recommendations in language your plant manager can act on." It then lists 4 concrete points instead of a paragraph of values: consultants averaging eighteen years of operating and advisory experience, fixed fees quoted before work begins, no open ended billing, findings tied to your own financial and operating data and implementation support available, never mandatory.
There are 2 reviews, each signed with a name and a context (Frank Delgado, CEO, industrial distributor; Rachel Whitcombe, COO, food manufacturer). None of them says "great service". They mention a specific moment, like "They stayed for the implementation. Every previous firm we hired handed us a binder and an invoice on the same day."
The FAQ covers 4 questions: "How do you price work?", "Who actually does the work?", "Do you help implement or only recommend?" and "How long does a typical engagement run?". The answers are direct. The first one reads: "Fixed fee against a written scope, agreed before we start. You know the total cost and the deliverables on day one, and if scope changes we re quote in writing rather than quietly adding hours."
The page closes on "Start a conversation". It sets expectations before anyone gets in touch: "Tell us the problem in a sentence or two and we will tell you whether a diagnostic is the right first step." Hours are written out (Mon to Fri 8am to 6pm Central) and so is the area covered (Chicago and Midwest, with engagements nationwide). The phone number also sits in the header on every scroll position, so nobody has to hunt for it.
The palette is three colors: a #f6f5f1 background, #1c2333 text and one accent (#1e4b8f) used only for buttons and labels. Headings are set in a serif face and buttons have 8px rounded corners. The menu has 6 items (Services, Pricing, About, Reviews, FAQ and Contact), all on one page, so it scrolls instead of making people click through.
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This page is for inspiration: one real example, taken apart. For the pages a management consulting site needs, what it costs and what the builder can and cannot do, see the management consulting website builder page.
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