Generate complete websites from inside your own product. The We.Inc API takes a plain-English description and returns a live, editable site, so you can offer site creation to your users without building a builder.
SaaS platforms that want site creation as a feature rather than a project, hosting providers bundling a builder with a plan, and agencies automating the first draft of every client site. If you want to resell the builder as a product rather than embed it, the white label platform is usually the better fit.
API-created sites carry your branding, live on your domains, and bill through your own Stripe account. Your users do not see We.Inc anywhere in the flow.
The API is available on white label and enterprise plans. Contact us for keys, rate limits and pricing, or read more about the white label website builder it sits on top of.
curl https://my.we.inc/api/v1/projects \
-H "Authorization: Bearer wk_..." \
-H "Content-Type: application/json" \
-d '{"client_id":"cl_...","name":"My New Site","prompt":"Modern site for a Surrey dental clinic"}'Full reference: OpenAPI spec, API reference and the developer portal.
Both put your brand on the sites. The difference is who drives the builder.
| White label API | White label platform | |
|---|---|---|
| Who creates the sites | Your own product, by calling the API | You and your clients, in a branded builder |
| Interface your users see | Yours. We.Inc stays behind it | The We.Inc builder under your brand and domain |
| Engineering needed | Yes, a developer integrates the calls | None, set up from your dashboard |
| Best for | SaaS platforms and hosts adding site creation as a feature | Agencies and resellers selling websites to clients |
| Plan | Price | Sites | AI credits |
|---|---|---|---|
| Lite | $99/mo | 25 client accounts, 25 sites | 1,000 AI credits a month, or your own API key |
| Launch | $499/mo | 250 client accounts, 250 sites | 5,000 AI credits a month, or your own API key |
| Scale | $999/mo | 1,000 client accounts, 1,000 sites | 10,000 AI credits a month, or your own API key |
| Enterprise | Custom | Unlimited accounts and sites | Credits to suit you |
7-day free trial on any plan with everything unlocked. A $1 card check is released instantly, and you pay nothing if you cancel before day 7. 0% transaction fee on every plan. Clients pay you through your own Stripe. API access and rate limits for your account: contact us. White label pricing
A white label API lets you offer a service inside your own product under your own brand. With the We.Inc API, your product sends a plain-English description and gets back a live, editable website, so your users never see We.Inc.
White label is the branding: the product carries your name. An API is how software talks to it. The We.Inc white label platform gives you a branded builder with no code; the API lets your own product create sites programmatically.
With a bearer API key in the Authorization header. Keys start with wk_, are bound to one organization and can be revoked from the dashboard.
The OpenAPI 3 spec is at we.inc/openapi.json and the human-readable reference is at my.we.inc/docs/api/reference. The developer portal at we.inc/developers covers keys, limits and versioning.
The white label plans are Lite $99/mo (25 sites), Launch $499/mo (250 sites), Scale $999/mo (1,000 sites) and custom Enterprise. Contact us about API access, keys and rate limits for your plan.
We.Inc is an AI-powered website builder you can resell under your own brand. Launch a branded client dashboard, bill on Stripe Connect, and deliver AI-generated websites in minutes. White-label plans start at $99 a month for 25 client sites, with a 7-day free trial and no per-site fees.