Public Relations website example: Fieldnote PR

Sample site built by our AI, not a customer site. Fieldnote PR is a made-up business; our AI wrote every section, from the headline to the 4-question FAQ. Public relations agency in Austin Texas. Media relations, launch campaigns, executive thought leadership and crisis support for startups and challenger brands.

View the live example

What makes this public relations website work

The first line answers "why you"

The first thing a visitor reads is "Coverage that reporters actually want", with "Placing stories since 2017" set above it as a small label. The line underneath does the explaining: "We pitch stories journalists can use, not press releases nobody opens. Product launches, funding announcements, executive profiles and the occasional bad week handled quietly." Two buttons follow, "Book a call" for people ready to act and "See placements" for people who want to look around first. The layout is a banded hero, a wide strip of footage under a short headline block, using looping stock footage instead of a static photo.

Proof sits right under the fold

Directly below the hero, a strip of 4 short facts does the job most public relations sites leave to vague words like "trusted" or "experienced": 8 yrs (agency practice), 410 (placements secured), 6 mo (minimum engagement) and 9 (clients at a time). Each one is something a customer can check or hold the business to.

Prices on the page, not "call for a quote"

The "Retainers, launches and reputation work" section lists 6 how we work: Monthly media relations retainer (From $7,500/month), Product or funding launch (From $18,000), Executive thought leadership (From $4,500/month), Media training ($3,200/session), Awards and speaking submissions (From $2,000) and Crisis and issues support (Retainer required). Prices run from $2,000 to $18,000, so a visitor can tell in seconds whether it fits the budget. A one-line note sets the terms: "Most clients start on a launch project and move to a monthly retainer." Each item gets a sentence of its own, for example "Ongoing pitching, reporter relationships, reactive commentary and a monthly coverage report."

It explains who is behind it

Under the heading "Former reporters, still on the phone", the about section says: "Three of us came out of newsrooms and we still pitch the way we wanted to be pitched: a real story, an available source, no attachments. We cap the roster at nine clients because press relationships do not scale and a pitch from an agency that emails a reporter forty times a month gets filtered." It then lists 3 concrete points instead of a paragraph of values: senior staff do the pitching, no junior hand off, nine client cap so relationships stay real and monthly report shows placements, not activity counts.

Reviews name the detail

There are 3 reviews, each signed with a name and a context (Sasha L., Series A founder; Dev K., Chief executive, consumer brand; Nina H., Head of communications). None of them says "great service". They mention a specific moment, like "Media training was uncomfortable and exactly what I needed before the earnings interviews."

The FAQ handles objections

The FAQ covers 4 questions: "Can you guarantee coverage?", "How long before we see results?", "Do we need news to hire you?" and "What do you need from us each month?". The answers are direct. The first one reads: "No, and anyone who does is either paying for placements or misleading you. What we commit to is a defined number of targeted pitches, briefings booked and a monthly report showing exactly where your story went and where it stalled."

The last step is obvious

The page closes on "Tell us what you are announcing". It sets expectations before anyone gets in touch: "Send the news and the timeline. We will tell you on a 30 minute call whether it is a story and who would care." Hours are written out (Mon to Fri 8:30am to 6pm, on call during active launches). The phone number also sits in the header on every scroll position, so nobody has to hunt for it.

The design stays out of the way

The palette is three colors: a #f4f5f7 background, #101418 text and one accent (#0b7285) used only for buttons and labels. Headings are set in a sans-serif face and buttons have 8px rounded corners. The menu has 6 items (Services, Pricing, About, Reviews, FAQ and Contact), all on one page, so it scrolls instead of making people click through.

Every service and price, as the site lists it

Monthly media relations retainer (From $7,500/month): Ongoing pitching, reporter relationships, reactive commentary and a monthly coverage report.
Product or funding launch (From $18,000): Six week sprint covering narrative, embargo outreach, briefings and day of coordination.
Executive thought leadership (From $4,500/month): Bylines, podcast placements and speaking submissions built around one clear point of view.
Media training ($3,200/session): Half day of recorded mock interviews with real reporter questions and playback.
Awards and speaking submissions (From $2,000): We find the deadlines worth chasing and write the entries.
Crisis and issues support (Retainer required): Holding statements, reporter handling and internal comms when something goes sideways.

Questions its FAQ answers

Can you guarantee coverage?
How long before we see results?
Do we need news to hire you?
What do you need from us each month?

Build a site like this for my public relations

Describe your business in a sentence and the AI writes a site like this one around it. Start building.

Prefer to start from a template?

Launchex Awards (Business template)
Equilibrium Wellness (Business template)
Velvet Atelier (Business template)

Looking for ideas, or ready to build?

This page is for inspiration: one real example, taken apart. For the pages a public relations site needs, what it costs and what the builder can and cannot do, see the public relations website builder page.

Free plan: up to 3 template sites on a we.inc address, with no AI and no custom domain. AI building, like this example, starts at $20/mo, and custom domains are on paid plans. The AI builds request and contact forms; payments go through your own Stripe account.