B12 mixes AI with done-for-you help for professional services firms. Here are the alternatives if you want more control or a different price point.
B12 is aimed at professional services firms such as accountants, lawyers and consultants, pairing an AI-drafted website with business tools and access to human experts. People look at alternatives when they want to edit more themselves, when they only need the website part, or when they want to compare prices. Check B12's site for its current plans and what each includes.
AI website and app builder. Describe what you want in chat and advanced AI models generate a live, editable site or web app in your browser. Refine visually with click-to-edit or in a full code editor.
Best for: Service businesses that want to build and edit the site themselves by chat
Pricing: Free plan: 3 template sites, no AI. AI plans from $20/mo.
Pros: Chat-to-build: describe it, AI builds a live site or app; Visual click-to-edit plus a real code editor (Monaco); Publish instantly with free SSL on a we.inc subdomain or custom domain; Export the full React/Vite/TypeScript/Tailwind code to GitHub, no lock-in; White-label reseller option for agencies (keep 100% of revenue)
Cons: Newer platform with a growing template library; Advanced e-commerce features still expanding
AI website builder that generates a small-business site in seconds.
Best for: Owners who want a basic site generated fast
Pricing: From ~$12–$20/mo for individuals (as of early 2026).
Pros: Very fast first draft; Simple for non-technical owners; Includes basic business tools
Cons: Less design control; Template-like results; No code export
Design-led website builder with polished templates, a built-in store and blogging.
Best for: Design-focused small businesses and creatives
Pricing: From $12/mo
Pros: Beautiful templates; Solid built-in commerce; All-in-one hosting
Cons: No AI chat-to-build of full custom sites; Less flexible layouts than code; One site per plan
Popular drag-and-drop website builder with a large app market.
Best for: Small businesses that want drag-and-drop
Pricing: From $17/mo
Pros: Huge template library; App market; Easy editor
Cons: Can get slow with many apps; Hard to switch templates later; One site per plan
AI builder that creates WordPress sites with managed hosting.
Best for: People who want AI speed but a WordPress site
Pricing: From ~$10/mo; agency tiers higher (as of early 2026).
Pros: AI-generated WordPress site; Keeps WordPress plugin access; Managed hosting
Cons: WordPress upkeep still applies; Editor learning curve; Agency tiers cost more
Managed hosting for WordPress, the most widely used CMS.
Best for: Bloggers and content sites that want flexibility
Pricing: From $4/mo
Pros: Huge plugin and theme ecosystem; Strong blogging; You can move to self-hosting later
Cons: Steeper learning curve; Plugins need upkeep; Best features on higher plans
Prices come from each vendor's public pricing page and are not individually dated, so they may have changed. Confirm on the vendor's site before you buy.
If you want help from people, B12's model is its strength. If you want to do it yourself, Durable is the quickest AI draft, Squarespace and Wix give more design options, and We.Inc lets you describe changes in chat and see them live, with a code editor if you ever need it.
Human help. B12 pairs its AI with access to experts, which suits firms that don't want to do the work themselves. We.Inc is self-serve.
Yes. B12, Durable and We.Inc can all draft a professional services site from a short description. Check that any legal or regulatory wording is right for your field before publishing.
Yes. The free plan lets you publish up to 3 template sites on a we.inc address, with no card needed. It does not include the AI builder; AI plans start at $20/month.
How we research, test and update this page: our editorial policy. We.Inc is our own product.
We.Inc is an AI-powered website builder you can resell under your own brand. Launch a branded client dashboard, bill on Stripe Connect, and deliver AI-generated websites in minutes. White-label plans start at $99 a month for 25 client sites, with a 7-day free trial and no per-site fees.
