The website builder made for career coaches.

A career coach website should make clear who you help, whether that is new graduates, mid-career switchers or executives, what a coaching engagement includes, and what a client leaves with. On we.inc you describe your niche and packages and the AI builds the pages, including a discovery call request form that emails you. Packages can be paid for through your own Stripe account.

Example website for career coaches built with We.Inc: the Trailhead Career Coaching home page
Trailhead Career Coaching: an example site for career coaches, made with We.Inc.

Pages every career coaching website needs

  • Home: A one-line statement of who you coach and the outcome you work toward, with a button to request a discovery call. Job seekers skim fast and leave if they cannot tell whether you work with people like them.
  • Coaching Packages: Single sessions, multi-week programs and executive retainers, with what each includes: number of calls, resume review, interview practice, messaging support between sessions.
  • Resume & LinkedIn Services: If you rewrite resumes or profiles, list turnaround, revision rounds and what you need from the client. Many visitors arrive looking for this specific deliverable.
  • Client Stories: Real, permission-granted accounts of transitions you helped with. Never invent testimonials or placement numbers; a few honest stories beat a wall of vague praise.
  • About: Your background in recruiting, HR or the industries you know, plus any coaching credential you actually hold. Clients are buying your judgement, so show where it came from.
  • Discovery Call Request: A form asking current role, target role, timeline and main obstacle. It lets you prepare for the call and politely redirect people outside your niche.

Try this prompt

A website for Next Chapter Careers, a career coaching practice in Denver, Colorado run by a former tech recruiter. I help mid-career professionals move into product management and operations roles. Include three packages (single strategy session, six-week transition program, interview sprint), a resume rewrite service, an about page, a client stories page, and a discovery call request form. Calm, confident, professional style.

A real career coaching site, not a template

This is Trailhead Career Coaching, a career coaching business we described to the AI in a sentence. See the Trailhead Career Coaching example site.

Start from this design

Three designs that suit a career coaching website.

  • Text-Led Management Consulting
  • Teal Small Business Support Firm
  • Fractional CFO and Finance Firm

About career coaching website design on we.inc

Career Coaching website design without the agency retainer. Describe the business in plain English and the AI writes and builds the pages around it: your services, your prices, your words.

Who this career coaching website design suits

  • Executive coaching
  • Resume services
  • Career transition

What makes a career coaching website work

Niche down in the headline

'Career coach' alone competes with everyone. Naming the transition you specialize in, such as teachers moving into instructional design, gives the page a better chance in search and makes the right visitor stay.

Sell outcomes you can honestly describe

Describe what the work covers: positioning, resume, networking plan, interview practice, salary conversation preparation. Avoid promising job offers or salary increases, which you cannot guarantee.

Take payment for packages, schedule elsewhere

Packages can be purchased through your own Stripe account. we.inc does not provide a synced booking calendar, so link your scheduling tool on the confirmation page or in your follow-up email.

Keep client documents off web forms

Resumes and offer letters contain personal details. Let the intake form collect the basics and ask clients to send documents through the file-sharing method you already trust.

What it costs

Starting costs nothing: the free plan covers up to 3 template sites on a we.inc address, though without AI and without your own domain. When you want the AI to draft and adjust your pages, Starter is $20 a month, and connecting a personal domain means a paid plan plus roughly $10 to $20 a year for the name.

Free for 3 template sites, without AI; AI building from $20 a month. Compare plans

Frequently asked questions

Can clients book a time directly on my calendar?

Not through a built-in calendar. The site can take discovery call requests by email, or you can add a link to the scheduling tool you already use.

Can I sell coaching packages on the site?

Yes. Connect your own Stripe account and clients can pay for a package or session up front. You handle scheduling and delivery the way you normally do.

Can I give clients a private area with worksheets?

No. There is no client login or member portal. Share materials through email, a shared drive or a course platform and link to it.

Should I post salary increase or placement stats?

Only if they are true, current and you can back them up. Invented or cherry-picked numbers can mislead people and may breach advertising rules, so stories with permission are the safer choice.

Can the site also promote workshops or group programs?

Yes. Ask the AI for an events or group program page with dates and a registration request form, and take payment through Stripe if you charge for it.

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Related industries and website guides

Related website builders: Professional Services

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