Tech Startup website example: Harborline Robotics

Sample site built by our AI, not a customer site. Harborline Robotics is a made-up business; our AI wrote every section, from the headline to the 4-question FAQ. Harborline Robotics builds underwater drones that inspect ship hulls and port structures without divers or drydock. Faster surveys, class ready reports.

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What makes this tech startup website work

The headline sells an outcome

The first thing a visitor reads is "Inspect a hull in four hours, no divers", with "Founded 2022" set above it as a small label. The line underneath does the explaining: "Our tethered drone scans a full hull while the vessel stays loaded, and delivers a class ready report before the crew finishes lunch." Two buttons follow, "Request a survey" for people ready to act and "Talk to the team" for people who want to look around first. The layout is a full-bleed cinematic hero, the headline laid over darkened footage, using looping stock footage instead of a static photo.

A strip of hard facts

Directly below the hero, a strip of 4 short facts does the job most tech startup sites leave to vague words like "trusted" or "experienced": 310 (hulls surveyed), 4 hrs (typical full hull scan), $0 (drydock time required) and 22 (people on the team). Each one is something a customer can check or hold the business to.

The menu of services is priced

The "Survey as a service, or lease the system" section lists 6 what we offer: Single hull inspection (From $8,500), In water class survey support (From $14,000), Port infrastructure inspection (From $11,000), Fleet program (From $95,000 per year), System lease and crew training (From $18,000 per month) and Report review with a surveyor (Included). Prices run from $8,500 to $95,000, so a visitor can tell in seconds whether it fits the budget. A one-line note sets the terms: "Most customers start with a single survey and move to an annual program." Each item gets a sentence of its own, for example "Full hull scan with 4K imagery, thickness readings and a report inside 48 hours."

A story with checkable details

Under the heading "Built by naval architects and drone engineers", the about section says: "Harborline was founded in 2022 by Yusuf Adeyemi, a naval architect who spent nine years at a class society, and Hannah Brecht, who built inspection drones for offshore wind. We are 22 people in Seattle's Fishermen's Terminal district with a test tank in the building." It then lists 3 concrete points instead of a paragraph of values: reports formatted to class society in water survey standards, no diver in the water, which removes the largest safety exposure and vessels stay loaded and on schedule during the scan.

Testimonials that say something

There are 2 reviews, each signed with a name and a context (Ingrid H., Fleet superintendent, coastal operator; Daniel O., Technical manager, tug fleet). None of them says "great service". They mention a specific moment, like "The fouling trend data across six vessels changed how we schedule cleaning. That alone paid for the program."

It answers the questions people are afraid to ask

The FAQ covers 4 questions: "Does this replace a drydock inspection?", "What conditions can the drone work in?", "How fast do we get results?" and "Do you work outside the West Coast?". The answers are direct. The first one reads: "Not entirely. It replaces routine underwater inspections and supports in water surveys that class societies accept in place of one of the two required drydockings in a five year cycle."

Contact is a single clear ask

The page closes on "Start with one vessel". It sets expectations before anyone gets in touch: "Tell us the vessel, the berth and your window and we will come back with a date and a fixed price." Hours are written out (Mon to Fri 8am to 6pm PT, field crews on call) and so is the area covered (US West Coast ports, expanding to Gulf and East Coast). The phone number also sits in the header on every scroll position, so nobody has to hunt for it.

The design stays out of the way

The palette is three colors: a #faf8f5 background, #191919 text and one accent (#8b3a2f) used only for buttons and labels. Headings are set in a serif face and buttons have 0px rounded corners. The menu has 6 items (Services, Pricing, About, Reviews, FAQ and Contact), all on one page, so it scrolls instead of making people click through.

Every service and price, as the site lists it

  • Single hull inspection (From $8,500): Full hull scan with 4K imagery, thickness readings and a report inside 48 hours.
  • In water class survey support (From $14,000): Scan and documentation formatted for class society in water survey requirements.
  • Port infrastructure inspection (From $11,000): Piles, quay walls and berth structures scanned with photogrammetry and sonar overlay.
  • Fleet program (From $95,000 per year): Scheduled surveys across a fleet with trend tracking on fouling and coating wear.
  • System lease and crew training (From $18,000 per month): Two drones, topside station and a two week operator certification for your own crew.
  • Report review with a surveyor (Included): A marine surveyor walks your team through findings and recommended actions on a call.

Questions its FAQ answers

  • Does this replace a drydock inspection?
  • What conditions can the drone work in?
  • How fast do we get results?
  • Do you work outside the West Coast?

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