A dog breeder website that puts health and transparency first
A good dog breeder website shows your adult dogs, the health testing behind each breeding, how puppies are raised, and a waitlist application that helps you screen homes. On we.inc you can publish a free template, or describe your program to the AI (from $20/month) and it builds those pages for you.
Describe your program and the AI builds a dog breeder website with your dogs, health testing, upcoming litters and a waitlist application. Edit by chat, visually, or in code.
Pages every dog breeder website needs
- Home: Your breed, your philosophy and the current litter status, with a link to apply.
- Our Dogs: Each sire and dam with photos, registration, titles and temperament, since buyers research the parents.
- Health Testing: The breed-specific screenings you do and where results can be verified, which responsible buyers look for.
- Litters: Planned and current litters with expected dates and updates as puppies grow.
- Puppy Application / Waitlist: Questions about home, experience and expectations help you place puppies well.
- FAQ and Policies: Covers your contract, health guarantee, return policy and what comes home with a puppy.
Try this prompt
A website for a small Golden Retriever breeder near Nashville called Harpeth Goldens, with pages for each of our dogs and their health testing results, upcoming litter announcements, how we raise puppies in our home, a puppy application for our waitlist, and an FAQ about our contract and health guarantee.
A real dog breeder site, not a template
This is Alderbrook Labradors, a dog breeder business we described to the AI in a sentence. Every service, price and line of copy on it was written for that business. See the Alderbrook Labradors example site.
Start from this design
Three designs that suit a dog breeder website. Each one is free to start from.
- Meadowpaw Veterinary
- CozyPaws
About dog breeder website design on we.inc
Skip the dog breeder web design brief and the six week wait. Tell the AI about the business in a sentence and it builds the whole site, ready to edit.
Features designed for your industry
- Meet the dogs: A page for each sire and dam with photos, registration and temperament notes.
- Health testing: List the breed-appropriate health screenings each dog has completed, with links to public results.
- Litters and waitlist: Planned and current litters with a waitlist application to screen homes.
Who this dog breeder website design suits
- A small hobby breeder sharing planned litters with a waitlist
- A breeder moving off a social media page to a proper site
- A breed club member documenting health testing and pedigrees
- A breeder who wants an application form to screen puppy homes
What makes a dog breeder website work
Link to verifiable health results
Buyers increasingly check that screenings are real. Where results are in a public database such as OFA, link each dog's record instead of only writing "health tested".
Use an application, not a buy button
A waitlist application with questions about the home and household lets you choose placements. It also sets the expectation that you are selective, which good buyers appreciate.
Know your local rules
Breeding and sales rules differ by state and city, including licensing and what a sale contract must include. Check what applies to you before publishing policies or prices.
Deposits go through your own Stripe
The AI can add a deposit payment page that pays into your own Stripe account, or you can handle deposits through your own invoicing after you approve an application, and be clear on the site about how that works.
What it costs
A custom domain costs about $10 to $20 a year. Starter at $20/month covers AI building and litter updates for most breeders; there is nothing else to pay for to launch.
The free plan lets you build up to 3 sites from templates and publish them free on a we.inc address. It has no AI. Building and editing with AI starts on Starter at $20 a month with 250 credits.
Frequently asked questions
How much does a dog breeder website cost?
You can publish up to 3 template sites free on a we.inc address, without AI. AI building and editing starts on Starter at $20/month for 250 credits, plus about $10 to $20 a year for a custom domain.
Can people put down a deposit on my site?
Yes, through your own Stripe account. Most breeders use a waitlist application first, then collect the deposit via a Stripe payment page or their own invoicing once they approve a home.
What should a dog breeder website include?
Pages for your dogs, their health testing, current and planned litters, how puppies are raised, a puppy application and an FAQ covering your contract and health guarantee.
Can I post litter updates and puppy photos?
Yes. Tell the AI in chat to add photos or a weekly update to a litter page, or edit it yourself in the visual editor.
Can I screen buyers through the site?
Yes. The AI can build an application form that asks about living situation, experience with the breed and expectations, so you can review applicants before talking.
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Before you start
We.Inc is an AI-powered website builder you can resell under your own brand. Launch a branded client dashboard, bill on Stripe Connect, and deliver AI-generated websites in minutes. White-label plans start at $99 a month for 25 client sites, with a 7-day free trial and no per-site fees.
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