Give your salon the look it deserves.

The best way to build a hair salon website is to describe your salon, services, and stylists to we.inc's AI and let it write a site with a style gallery, stylist bios, and a booking link. A free template covers a simple services-and-hours page; AI editing to keep the gallery and stylist team current starts on Starter at $20 a month.

Example website for hair salons built with We.Inc: the Verdant Hair Studio home page
Verdant Hair Studio: an example site for hair salons, made with We.Inc.

A hair salon website that shows real client work and your stylists, with a booking request form or a button to the booking app you already use.

Pages every hair salon website needs

Try this prompt

A website for a hair salon in Austin called The Gilded Comb offering cuts, balayage, and keratin treatments, with a style gallery, stylist bios for our three colorists, and a book now button linking to our Vagaro page. Chic, modern, boutique tone.

A real hair salon site, not a template

This is Verdant Hair Studio, a hair salon business we described to the AI in a sentence. Every service, price and line of copy on it was written for that business. See the Verdant Hair Studio example site.

Start from this design

Three designs that suit a hair salon website. Each one is free to start from.

About hair salon website design on we.inc

Attract new clients with a stylish site showcasing your work, stylists, and online booking.

Skip the hair salon web design brief and the six week wait. Tell the AI about the business in a sentence and it builds the whole site, ready to edit.

Features designed for your industry

Who this hair salon website design suits

What makes a hair salon website work

We.inc links to booking, it doesn't run it

There's no native appointment scheduling built in. The AI builds a book-now page and button, and you connect it to a scheduling platform like Square Appointments, Vagaro, Booksy, or Fresha, whichever you already use to manage your chairs.

Photos need to be real client work, consistently lit

Salons that photograph every finished style, ideally with consistent lighting and background, build a gallery that compounds in value over time. Inconsistent phone photos in different lighting look amateur even when the actual haircut is excellent.

Individual stylist pages help with both bookings and retention

A client who found a stylist's portfolio she liked and booked with her specifically tends to be a more loyal repeat client than one who booked 'whoever's available.' Giving each stylist their own bio and photo set supports that matching.

Cosmetology licensing is state-regulated, not just a formality

Every stylist needs a state cosmetology or barber license, and salons themselves often need a separate business license or health permit depending on the state and services offered (chemical treatments, waxing). This isn't usually displayed on the website but matters for how you describe services and any claims you make.

What it costs

Beyond your domain (about $10 to $20 a year), plan for whatever your booking platform charges, since we.inc links to one rather than replacing it. A free template covers a simple gallery-and-hours page; Starter at $20 a month is worth it once you want the AI adding new stylists, styles, and seasonal promotions regularly.

The free plan lets you build up to 3 sites from templates and publish them free on a we.inc address. It has no AI. Building and editing with AI starts on Starter at $20 a month with 250 credits.

Frequently asked questions

How much does a salon website cost?

A free we.inc template site (up to three sites, no AI) covers a basic gallery and hours page. AI-built and AI-edited sites start on Starter at $20 a month for 250 credits, enough to keep the gallery and stylist bios current.

Can clients book an appointment directly on the site?

The AI can build an appointment request form that emails you, or link your book-now button to salon software like Square Appointments, Vagaro, or Booksy for live availability, since we.inc has no built-in synced calendar.

Can I use my own domain name?

Yes, on any paid plan from Starter at $20 a month, with SSL included. Free sites publish on a we.inc address.

Do I need pricing listed on my salon website?

It's not required, but listing at least starting prices for common services (cut, color, blowout) tends to reduce price-shopping phone calls and sets expectations before a client books.

What actually gets a salon more bookings from its website?

A genuine, well-lit style gallery and individual stylist portfolios matter most, since most clients choose a salon or a specific stylist based on photos of real work. A working, visible booking link removes the last step of friction.

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In our 2026 measurement of 33 hair salons websites, 30% had no search description, 24% had no structured data and 52% had no tap-to-call link. See the full study.

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Before you start

We.Inc is an AI-powered website builder you can resell under your own brand. Launch a branded client dashboard, bill on Stripe Connect, and deliver AI-generated websites in minutes. White-label plans start at $99 a month for 25 client sites, with a 7-day free trial and no per-site fees.

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