Enter each ingredient the way you buy it (pack size and pack price) and how much the cake uses, then add your hours, hourly rate, overhead and packaging. Set a profit margin and the calculator gives you the price per cake and per serving. A serving helper estimates how many portions a round or square cake gives, using a rule of thumb explained below. Everything runs in your browser. Nothing you type is sent to We.Inc or anyone else.
Servings are estimated from the top area of the cake divided by the area of one slice. Event or wedding-style slices use 2 square inches of top area each (1 x 2 inches); party slices use 3 square inches (1.5 x 2 inches). Both assume a cake about 4 inches tall. For a round cake the area is 3.14 x radius x radius; for a square it is side x side. The result is rounded down, then multiplied by the number of tiers of the same size if you stack them.
Different bakers use different charts, and a cake cut into wedges at home rarely matches any chart. Treat the number as a planning figure and tell customers the serving size you priced on.
Run the calculator for your main sizes (for example a 6, 8 and 10 inch round) and copy each result line, or press "Start a price list with this", then use the price list maker to build a printable price list and an HTML prices section for your website.
Ingredient cost (pack price divided by pack size, times the amount used, for each ingredient) plus labour (hours times your hourly rate) plus overhead plus packaging gives the total cost. The price is total cost divided by (1 minus your margin). Price per serving is that price divided by the number of servings.
No. Margin is profit as a share of the selling price; markup is profit as a share of cost. A 30% margin equals roughly a 43% markup. The calculator shows both so you can compare with how others quote.
It is a rule of thumb, not a standard. It divides the cake's top area by the size of one slice on a cake about 4 inches tall: 2 square inches for event or wedding-style slices (1 x 2 inches) and 3 square inches for party slices (1.5 x 2 inches). Generous dessert wedges give fewer servings. You can type your own number at any time.
A fair share of costs you pay whether or not you bake this cake: energy, equipment, insurance, licences, website and card fees. A simple approach is to add up those costs for a month and divide by the number of cakes you make in a month.
No. It tells you what you need to charge to cover your costs and make the margin you chose. Compare that with what local bakers charge before you set your final price.
Yes. The brief at the bottom carries your result into the We.Inc builder. The free plan gives you up to 3 template sites on a we.inc address, with no AI credits and no custom domain. AI building and custom domains start on Starter at $20 a month; Pro is $50 and Max is $99.
Related: Price List Maker, Profit Margin Calculator, Freelance Rate Calculator, Bakery website templates, We.Inc pricing.
Turn this result into your website or see the We.Inc website builder. The free plan gives you up to 3 template sites on a we.inc address, with no AI credits and no custom domain. Paid plans are Starter at $20 a month, Pro at $50 and Max at $99. See pricing.
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