Wix website costs: plans, renewals and extras

Wix has a real free plan and four paid plans. The catch: Wix sets prices by country, so check the number shown for yours.

We.Inc is free to start, no credit card. AI building from $20/mo.

The short answer

How much is Wix? Free on a Wix address, then Light, Core, Business and Business Elite, which our September 24, 2026 US check recorded at $17, $29, $39 and $159 a month on annual billing. Wix states that prices vary by location, so confirm yours on wix.com/plans. Only Core and above can take payments, and each sale also pays a card processing fee.

The free plan and Light cannot take payments or run a store, so anyone selling online needs Core or higher.

Wix plans at a glance

	Free	Light	Core	Business	Business Elite
US price (annual, Sept 24 check)	$0	$17/mo	$29/mo	$39/mo	$159/mo
Custom domain	No, Wix address	Yes	Yes	Yes	Yes
Storage	Limited	2 GB	50 GB	100 GB	Unlimited
Collaborators	1	2	5	10	100
Take payments / store	No	No	Yes	Yes	Yes

Prices checked September 2026 (September 25) on each vendor's own pricing page, in US dollars. Vendors change prices often, so confirm on their page before you buy.

Pros and cons

Wix

Best for: People who want lots of design freedom and built-in business apps

Price: Free plan on a Wix address. Paid US prices could not be read on Sept 25 (Wix showed us a regional page and says prices vary by location); our Sept 24 US check recorded Light $17, Core $29, Business $39, Business Elite $159 a month on annual billing

Pros: Real free plan, no card needed; Huge template and app library; Bookings, stores and marketing tools inside one dashboard

Cons: Free plan shows Wix branding on a Wix address; Selling needs Core or higher; Prices differ by country, so comparisons online are often wrong for you; Hard to switch templates once the site is built

We.Inc

Best for: People who want to describe a site or web app in plain English and have AI build it

Price: Free plan: up to 3 template sites on a we.inc address, no AI. AI building from $20/mo (Starter, 250 credits). Pro $49/mo, Max $99/mo.

Pros: Describe what you want in chat and AI builds a full, editable site or app; Edit by clicking on the page, by asking in chat, or in a real code editor; Export the React and TypeScript code to GitHub, so you are never locked in; Unlimited sites on paid plans, custom domains from Starter

Cons: The free plan is templates only; AI building needs a paid plan; Newer platform with a smaller app marketplace than the big names; Store features are simpler than a dedicated ecommerce platform

Verdict by buyer

Trying Wix or building a hobby site: the free plan. A brochure site for a local business on its own domain: Light. Taking bookings, payments or running a store: Core, the first plan that can take payments. A growing shop or a bigger team: Business or Business Elite. Whatever you pick, confirm the price wix.com/plans shows for your country, because Wix sets prices by location.

Which Wix plan is right for you?

Light is for a simple brochure site on your own domain. Core is the first plan that takes payments, so it is where most small businesses and stores start. Business adds more storage and collaborators for a growing shop, and Business Elite is for high-volume stores and larger teams.

Why Wix prices look different on every website

Wix's own plans page says prices and currency vary by location, and the page we were served on September 25 listed tax-inclusive prices for another region. That is why blog posts quote different Wix prices. The only reliable number is the one wix.com/plans shows you, logged in from your own country.

What does the Wix free plan include?

The free plan lets you build and publish a full site with the Wix editor on a Wix address, with Wix branding. It cannot connect your own domain or take payments. It is a good way to try Wix, less good as a permanent business site.

Cheaper or faster alternatives

If you want a site written for you rather than dragged together, an AI builder can be faster. We.Inc's free plan publishes template sites, and AI building starts at $20 a month. Wix is the better pick if you want its app market or its booking tools.

Where We.Inc fits: the free plan publishes up to 3 template sites on a we.inc address, with no AI and no custom domain, and needs no credit card. AI building, where you describe the site and it is written for you, starts at $20 a month (Starter, 250 credits); Pro is $49 and Max is $99.

First-year, renewal and three-year cost

Plan fees only, using our September 24, 2026 US check on annual billing and assuming the price stays the same at renewal: Light is $204 in year one and $612 over three years; Core is $348 and $1,044; Business is $468 and $1,404. Your regional price may differ, so swap in the number Wix shows you.

Not included: the domain after any free first-year offer, payment processing on sales, paid apps from the Wix App Market and email inboxes. These depend on how you use the site, so add your own figures in our website cost calculator.

A five-task test to run before you pay for Wix

Prices only tell you half the story. The fairest way to judge Wix is to give it the same small job you would give any builder: a five-page website for a local service business (home, services, about, reviews and contact).

1. Build the service list with a price or short description for each service. 2. Add a quote request form and send yourself a test entry to check it arrives. 3. Connect a custom domain and confirm the site loads on it with a padlock. 4. Change one piece of content, such as a new service or opening hours, and time how long it takes. 5. Check the result on a phone.

Note which plan each step needed. That tells you the plan you will really pay for, which is often not the cheapest one advertised. When the site is live, run it through our free website grader to check search basics and speed.

Ownership, integrations and moving away

Wix hosts the site on its own system and adds features through the Wix App Market. You can use a domain bought elsewhere. There is no export that lets you run the whole site on another host, and switching templates once a site is built is hard, so a redesign or a move usually means rebuilding. Weigh that if you expect the site to change a lot.

Who wrote this and how

We.Inc makes a competing website builder, so read this with that in mind. Every price on this page comes from the vendor's own pricing page on the date shown, with a link to it. We say where the other option is the better choice, and we do not publish scores for tests we have not run.

Start from a template

Sources

Wix: Plans (wix.com/plans) (Checked Sept 25, 2026)
We.Inc: Pricing (Checked Sept 25, 2026)

Frequently asked questions

How much does Wix cost per month?

In our September 24, 2026 US check, Wix listed Light at $17, Core at $29, Business at $39 and Business Elite at $159 a month on annual billing. Wix says prices vary by location, so check wix.com/plans for your country.

Is Wix really free?

Yes, the free plan is free forever, but it uses a Wix address, shows Wix branding and cannot take payments.

Which Wix plan do I need to sell online?

Core or higher. The free plan and Light cannot take payments or run a store.

Can I pay for Wix monthly?

Wix offers monthly billing in many regions, at a higher price than annual. We could not read reliable month-to-month US prices on September 25, 2026.

Is Wix cheaper than Squarespace?

Wix has a free plan and Squarespace does not. On paid plans Squarespace Basic ($12 a month annual) is cheaper than Wix Light in our US check ($17), but compare the plan you would actually need.

How much does a Wix website cost over three years?

In plan fees alone, $612 on Light, $1,044 on Core or $1,404 on Business on annual billing, based on our September 24, 2026 US check and assuming no price change. Paid apps, domain renewal and payment fees are extra, and prices vary by country.