Wix Studio is Wix's platform for agencies, and it is a strong design tool, but it is not white label: your clients see Wix, and when they upgrade they pay Wix, not you. If you want clients to log in to a builder with only your brand on it and pay you directly, you need a different product.
The Wix Studio Partner Program adds partner levels, perks and a revenue share on the premium plans your clients buy. It does not put your brand in place of Wix's.
| Wix Studio | We.Inc white label | |
|---|---|---|
| Client logs in to | Wix | Your portal, with your name, logo and colours |
| Dashboard on your own domain | No | Yes, from Lite ($99/mo): app.yourbrand.com |
| Who the client pays | Wix, via payment requests | You, through your own Stripe |
| What you earn on client plans | A revenue share from Wix | 100% of what you charge. We take 0% |
| Who sets the price | Wix | You |
| How sites get built | You design them in the Studio editor | The AI builds from a description, then click or chat to edit |
| Platform | Plan used | 25 sites | 250 sites | 1,000 sites | White label? |
|---|---|---|---|---|---|
| We.Inc | Lite $99 (25), Launch $499 (250), Scale $999 (1,000) | $99 ($3.96/site) | $499 ($2.00/site) | $999 ($1.00/site) | Yes, every plan. No WeInc branding on Scale |
| Duda | White Label $199/mo, 4 sites, then $17/site | $556 ($22.24/site) | $4,381 ($17.52/site) | $17,131 ($17.13/site) | Yes, White Label and Custom plans only |
| Wix Studio | Site plans from about $17/site/mo (annual) | $425 ($17.00/site) | $4,250 ($17.00/site) | $17,000 ($17.00/site) | No. Clients see Wix and pay Wix |
Monthly platform cost at list price, checked 19 September 2026: Duda, Brizy, 10Web, GoHighLevel, Simvoly, SiteSwan (plan prices from third-party listings), Wix (third-party figure), Webflow. 10Web figures are its annual rate; 10Web also charges a 7% fee on client billing on Starter and Core. Prices change, so confirm before you buy.
Most results are agencies offering to build Wix sites for you under your name. That is white-label labour, not a white-label product: your clients still own a Wix account, still see Wix, and still pay Wix. Threads on the Wix Studio forum are users asking for exactly this missing feature (example).
If you are a design studio and every client gets a bespoke, hand-crafted site, Wix Studio's editor is excellent and the revenue share is a bonus. The problem starts when you want to sell websites as your own product, where the client relationship and the billing belong to you.
| Plan | Price | Client sites | Cost per site at full use | AI credits | Domain | Branding |
|---|---|---|---|---|---|---|
| Lite | $99/mo | 25 client accounts, 25 sites | $3.96 | 1,000 AI credits a month, or your own Anthropic key | Your own domain: app.yourbrand.com and sites.yourbrand.com | Small "Powered by WeInc" line |
| Launch | $499/mo | 250 client accounts, 250 sites | $2.00 | 5,000 AI credits a month, or your own Anthropic key | Your own domain: app.yourbrand.com and sites.yourbrand.com | Small "Powered by WeInc" line |
| Scale | $999/mo | 1,000 client accounts, 1,000 sites | $1.00 | 10,000 AI credits a month, or your own Anthropic key | Your own domain, plus email from your own domain | No WeInc branding anywhere |
| Enterprise | Custom | Unlimited accounts and sites | Custom | Credits to suit you | Own domains, dedicated setup | No WeInc branding anywhere |
7-day free trial on any plan with everything unlocked. A $1 card check is released instantly, and you pay nothing if you cancel before day 7. 0% transaction fee on every plan. Clients pay you through your own Stripe. Month to month. Cancel any time from your billing page. A free onboarding call on every plan. "Or your own Anthropic key" means you can plug in your own key and pay Anthropic directly for AI use instead of drawing on the included credits.
Launch your branded builder free. Plans from $99 a month, 7-day free trial, 0% transaction fee.
No. Wix Studio has no unbranded editor or client dashboard on your own domain. Clients see Wix and pay Wix for premium plans, and partners earn a revenue share.
Not on Wix Studio: clients pay for premium plans through Wix payment requests. On We.Inc, clients pay you through your own Stripe account and we take 0%.
No. Launching your branded portal is free with no card, and every plan starts with a 7-day free trial, so you can give one new client the branded version first.
Lite is $99 a month for 25 client sites on your own domain, Launch is $499 a month for 250 sites on your own domain, and Scale is $999 a month for 1,000 sites with email from your own domain and no WeInc branding. Every plan has a 7-day free trial, a 0% transaction fee and is month to month. Enterprise is custom.
We.Inc is an AI-powered website builder you can resell under your own brand. Launch a branded client dashboard, bill on Stripe Connect, and deliver AI-generated websites in minutes. White-label plans are custom priced, with no per-site fees.