More sites than staff: a website platform for community colleges

A community college runs the website load of a university with the web team of a small business. Workforce programs launch every term, grants arrive with their own reporting pages, the foundation wants a giving site, and each campus wants its own hours and events. This page shows how a college marketing office could let those groups publish under the college brand while keeping control of what goes live.

TL;DR

The sites a community college actually runs

Universities have research labs and academic departments; community colleges have a different, faster-moving set of sites. A typical list:

Most colleges handle these in one of two ways: everything waits in the marketing queue, or departments buy their own builder and the brand drifts. A white-label platform is a third way.

How the roles map

College roleWe.Inc roleTypical rights
Marketing and communicationsBrand owner and adminsBrand look, defaults, approvals, team
Web coordinator or student web assistantTeam member (designer preset)Opens and edits any program's site, no billing
A program, campus, foundation or grant projectClientIts own site or sites, within a site limit
Program coordinator or grant managerSigned in as the clientWrites the content, updates start dates, presses Publish
Brand and appearance settings on a demo brand: brand name, light and dark logos, favicon, background images, brand colours, Google font and button styles

*Brand settings on a demo brand. The college's logo, colours and font apply to the portal every program signs in to.*

Branded sign-in page for a demo brand showing only that brand's logo and colours, with no We.Inc branding

*What a program coordinator sees when they sign in: your college, not us.*

Short programs, short sites: set limits and switches by type

Not every client should get the same powers. A grant project needs one site for its life and no store. Contract training may need to sell seats. The foundation takes donations but through its own processor.

One client opened on a demo brand, with a site limit, per-client switches for publishing, own domain, code, blog, store, forms and SEO, a Publishing needs my approval switch, notes and tags

*Per-client settings. Each switch follows the brand default unless you override it for this client.*

A pattern that suits most colleges:

Client typeSite limitStoreFormsApproval
Workforce program1OffOn (interest forms)On for the first launch
Grant project1OffOnOn throughout; grant wording is reviewed
Campus or centre1OffOnOff once the editor is trained
Foundation2 (main and campaign)Case by caseOnOn for campaigns
Contract training1 to 2Case by caseOnOn

Interest and contact forms are fine. Do not use site forms to collect student records, Social Security numbers or anything covered by FERPA; those belong in your student information system, and the site should link to it.

Accessibility: find your date, then build it into approval

The Title II rule requires WCAG 2.1 Level AA for state and local government web content. After the April 2026 extension the dates are April 26, 2027 for public entities with a total population of 50,000 or more and April 26, 2028 for smaller entities and for special district governments. ADA.gov's fact sheet explains how to find a population figure, but it does not single out community colleges, and colleges are organised in very different ways from state to state: some are part of a state system, some are districts with their own taxing authority, some are county institutions. Which date applies to you is a question for your counsel, and planning for the earlier one costs little.

*This page is general information, not legal advice.*

Practical steps that fit the platform:

  1. Add an accessibility check to your approval routine. The approver runs an automated checker and a keyboard-only pass before pressing Approve.
  2. Ask the AI for specific fixes ("add alt text to every image", "make the headings follow one order") and then re-test; do not assume they are right.
  3. Replace PDF schedules and flyers with web pages wherever you can. Our PDF alternatives guide shows how.
  4. Keep the program pages simple. Short programs attract adult learners on phones; a clean page with dates, cost, outcomes and one contact form serves them better than a long brochure.

We do not claim the sites are WCAG conformant. Sites are AI-generated starting points; your team is responsible for testing them.

Building a program site

The client's editor on a demo brand host with a template website loaded and a chat box for asking the AI for changes

*The editor the program coordinator uses, under your brand. They can describe changes in chat or click on the page.*

Visual editor with a heading selected, showing font, size and colour controls

*Clicking a heading opens its font, size and colour. Your brand settings decide the starting look.*

A coordinator can describe the program ("eight-week phlebotomy certificate, evening classes, next starts in January, employer partners, interest form") and get a first version, then fix details by clicking. The marketing office's job shrinks to reviewing.

When the grant ends

Grant-funded sites are the ones most likely to outlive their purpose. Before you pause the client, download the site's full code or sync it to a GitHub repository the college owns, keep it as your record, and decide whether the address should redirect to the program's permanent page.

Agency console clients table with company, plan, sites cap, status and actions columns

*The clients table. A grant project's row shows its status; pausing or removing it is a click once the archive is safe.*

How this differs from a university setup

If your institution has research labs, hundreds of student organisations and academic departments, read our university page instead; the structure there is built around those. Community colleges usually need fewer sites that change more often, with a heavier emphasis on enrolment dates, workforce outcomes and grant reporting.

Where We.Inc is not the answer

Book a demo and bring three programs: one new, one grant-funded, one that has been waiting in the marketing queue too long.

Sources

Last checked 2026-10-25.

Book a demo. Pricing is tailored to your volume and setup, and you get your exact price on the call. 0% transaction fee.

Frequently asked questions

Is a community college covered by the ADA Title II web rule?

Public community colleges are state or local government entities, so the rule generally applies. Whether your date is April 26, 2027 or April 26, 2028 depends on how your college is organised and its population; ask your counsel.

Can the college foundation have its own site under the college brand?

Yes. The foundation can be a client with its own sites and its own switches, while the college sets the brand look and decides whether its publishes need approval.

Can a program coordinator update start dates without waiting for marketing?

Yes, if you allow it. Publishing and approval are switches you set per client, so trained coordinators can publish directly and new ones can need approval first.

Should we collect student information through site forms?

No. Use site forms for interest and contact requests only, and link to your student information system for anything covered by FERPA.

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