Ecommerce Website Templates

Make the product the whole page.

Ecommerce templates fail when they are designed around a catalogue rather than around a product. A shopper landing from an ad is deciding on one item, and everything competing with that item costs you the sale.

The set below covers fashion, skincare, jewellery, eyewear, homeware, pantry goods, electronics and single-product launches. Payments run through your own Stripe account, so you keep the customer relationship and pay no platform transaction fee.

17 ecommerce website templates

What a good ecommerce website needs

Photography that carries the product

For most online purchases the images are the product. Templates here give photography the full width and load it fast enough that mobile shoppers stay.

The objection answered on the page

Sizing, materials, shipping times and returns. Every one of these left unanswered is a reason to close the tab, and they belong near the buy button.

A short path to checkout

Every extra step between wanting the item and paying for it loses buyers. The strongest layouts keep the buy action visible while the shopper reads.

Reviews close to the price

Social proof works hardest at the moment of decision. Reviews on a separate tab get read far less often than reviews beside the price.

Payments you actually own

Selling through your own Stripe account means the customer, the data and the payout are yours, and no platform is taking a percentage of every order.

How to pick the right one

Frequently asked questions

How do payments work?

Through your own Stripe account via Stripe Connect. Money goes directly to you, and We.Inc charges no transaction fee on top of Stripe.

Can I manage products myself?

Yes. Add and edit products by clicking them on the page or describing the change. No separate admin panel to learn.

Can I connect my own domain?

Yes. Connect a domain you already own or buy one inside We.Inc, so the store runs on your own address.

Is this a full store or a landing page?

Both are in the set. Some templates are single-product launch pages, others are multi-product stores with collections and a cart.

Related

Other template collections

More in Website Templates

We.Inc is an AI-powered website builder you can resell under your own brand. Launch a branded client dashboard, bill on Stripe Connect, and deliver AI-generated websites in minutes. White-label plans are custom priced, with no per-site fees.

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