Blog Website Templates

Reading-first layouts for essays, posts and newsletters.

A blog template has to get out of the way of the writing. That means a readable column, an archive people can browse, and a clear place to subscribe. The three templates below are built around exactly that, and all three are editorial sites rather than business sites with a news page bolted on.

They suit different writers. Field Notes is an essay letter with a paid membership page, Ashgrove Letters is a weekly email newsletter with a browsable archive grouped by theme, and Plume is a writer's site that lists published essays and reporting. Pick the one closest to how you publish, then add posts from the builder's blog.

3 blog website templates

What a good blog website needs

A readable post layout

A comfortable line length, generous type and no sidebar clutter. Most readers arrive on a phone from a link, so the post page matters more than the home page.

An archive that can be browsed

Newest first, plus a few themes or categories. Readers who liked one post should find three more in one click.

A subscribe form

Email is how readers come back. Put the sign-up under every post and on the home page, and say how often you send.

Search-friendly posts

Each post needs its own title, description and clean URL so it can be found on its own, not only through the home page.

How to pick the right one

  • Essays with a paid tier: Field Notes already has a membership page with monthly and yearly options.
  • A weekly newsletter with an archive: Ashgrove Letters groups essays into themes and leads with the latest letter.
  • A writer or journalist showing published work: Plume lists essays and reporting with a short line on each.
  • Replace every demo name, count and quote with your own, or remove it.

Frequently asked questions

Are these templates free?

Starting from a template is free. The free plan gives you 3 template sites on a we.inc address with no card. It has no AI credits and no custom domain. AI building and custom domains start at $20 a month.

Can I write and publish blog posts after the site is built?

Yes. Sites built on We.Inc can have a blog you manage from the builder, with a title, description and address for each post. See the blog engine page for what it includes.

Can readers subscribe by email?

The templates include a subscribe form. Connect it to the email newsletter tool you already use to send the posts.

Can I charge for a membership?

Field Notes shows a membership layout. Taking the payments runs through your own Stripe account or the membership tool you use, linked from that page.

Which blog template is best for SEO?

Any of them, as long as each post has its own title, description and a clear heading structure. Speed and readability on phones matter more than which layout you pick.

Related

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