Dentist Website Templates

New patients, emergencies and fees: three paths, one clear page.

Most dental visitors are on one of three errands: they are new and want to know what the first visit costs, they have tooth pain today, or they want to know whether you take their insurance. A dental site works when each of those has an obvious path from the first screen.

The six designs below are different kinds of practice: a three-dentist general practice, two family and cosmetic practices, a children-only practice, a specialist orthodontist and a denture studio. Pick the one closest to how you actually work.

6 dentist website templates

  • Editorial Serif Dental Practice (Healthcare; demo site: Northlight) Cream editorial layout with a large serif practice name, philosophy, treatments, a first-visit guide and a fee schedule. Suits an independent general practice that wants to look considered rather than clinical.
  • Black & White Cosmetic Dentist (Healthcare; demo site: Brightwell Dental) Stark black and white with accordion smile photos and pages for veneers, crowns, whitening and implants. Aimed at a cosmetic practice; a family practice would find it cold.
  • Cream & Green Family Dentist (Healthcare; demo site: Brightside Dental) Cream and green family dentist with stats, an insurance partners strip, doctors, patient stories and FAQ. The most complete general-practice layout here, best where insurance matters to patients.
  • Friendly Pediatric Dentist (Healthcare; demo site: Bramble Lane) Paediatric practice with a big rounded headline, an illustrated child character, first-visit info, team and a notes blog. Only for a children's dentist; adults-only practices should skip it.
  • Typographic Orthodontics Clinic (Healthcare; demo site: Arcline Orthodontics) Orthodontics clinic built on huge layered type over a smile photo, with treatment, timeline, fees and booking. Fits braces and aligner work where the length of treatment is the main question.
  • On-Site Denture Clinic and Lab (Healthcare; demo site: Harbor Denture Studio) A denture clinic with its own lab: a five-appointment timeline, fees by denture type and a visit section. Narrow on purpose; it does not suit a general practice.

What a good dentist website needs

A new-patient path

What the first visit includes, how long it takes and what it costs, before or after insurance.

An emergency route

A phone number and a plain line about same-day slots. Someone with a cracked tooth will not read a services page.

Insurance and fees in plain words

Which plans you bill, and starting fees for common treatments.

An enquiry, not a medical history

Ask for name, contact and reason for visit. Collect health histories in your practice system after booking, not in a website form.

Pages your dentist website needs

  1. Treatment pages for the work you want more of

    Someone researching implants or aligners searches for that treatment by name; one page each with what happens and recovery answers them.

  2. Meet the dentists

    Patients choose a person to work in their mouth; registrations, qualifications and a photo belong on their own page.

  3. Nervous patients

    A page on sedation, signals to stop and longer appointments brings back people who have avoided care for years.

  4. Payment plans and financing

    Large treatments are often paid over months; say whether you offer plans before a patient rules you out on cost.

  5. Accessibility and getting here

    Step-free access, parking and transit stops matter to older patients and parents with buggies.

  6. Patient forms and privacy notice

    A form for existing patients and a clear privacy notice cover how health details are handled after booking.

Guides for dentist websites

How to pick the right one

  • General practice that wants fees up front: Northlight has Treatments, First visit, Fees and Call in the menu.
  • Emergency calls matter: Brightwell Dental puts "Dental Emergency" next to "Book Appointment" in the header.
  • Family and cosmetic with insurance plans: Brightside Dental shows a PPO and financing strip under the hero.
  • Children, braces or dentures: Bramble Lane, Arcline Orthodontics and Harbor Denture Studio are built for those practices.
  • Replace every demo count, rating and price with your own, or remove it.

Frequently asked questions

Are these templates free?

Starting from a template is free. The free plan gives you 3 template sites on a we.inc address with no card. It has no AI credits and no custom domain. AI building and custom domains start at $20 a month.

Can patients book online?

Booking is not built into these templates. Point the book button at the scheduling tool your practice already uses.

Should the site collect medical histories?

No. Keep the website form to contact details and reason for visit, and take health information in your practice software after the appointment is booked.

Related

Other template collections

Building sites for clients?

Put your own brand on the builder and sell these templates as your own product. Launch a white-label AI website builder free in under a minute, or read how to resell websites under your own brand.

Six dental layouts, compared on three patient paths

Willow Creek Family Dentistry (a made-up practice) has three paths: a new-patient visit, same-day emergencies, and fees and insurance. Here is how each template handles them.

How these were picked

Six catalogue templates checked against their previews: Northlight, Brightwell Dental, Brightside Dental, Bramble Lane, Arcline Orthodontics and Harbor Denture Studio, plus the Willow Creek sample as the demonstration. Its prices, counts and reviews are made up. Checked 27 September 2026. Every design here is from the We.Inc library and is labelled as a sample or template. None is a customer site, and no entry claims results.

1. Editorial Serif Dental Practice

Healthcare template from the We.Inc library (demo site: Northlight). Open it

Task: A general practice that shows its fees.

Design choice: Northlight: Treatments, First visit, Fees and Call in the menu; "Three dentists" and "New patients: two weeks" in the header notes.

Limitation: No emergency path in the first screen; add a same-day line and phone number.

2. Black & White Cosmetic Dentist

Healthcare template from the We.Inc library (demo site: Brightwell Dental). Open it

Task: A practice that takes emergency calls.

Design choice: Brightwell Dental: "Dental Emergency" and "Book Appointment" in the header, and a "Free Consultation" link in the hero.

Limitation: No fees or insurance in the first screen; add them.

3. Cream & Green Family Dentist

Healthcare template from the We.Inc library (demo site: Brightside Dental). Open it

Task: A family and cosmetic practice that bills insurance.

Design choice: Brightside Dental: Services, Our Doctors, Patient Stories and FAQ; "Same-week appointments, new patients always welcome" and a strip naming PPO plans and financing.

Limitation: Demo counts and rating must be replaced or removed, and the named plans changed to yours.

4. Friendly Pediatric Dentist

Healthcare template from the We.Inc library (demo site: Bramble Lane). Open it

Task: A children-only practice.

Design choice: Bramble Lane: "Dentistry for ages 0 to 16", First visit, Prices and a "Book a first visit, £45" button, plus a phone button.

Limitation: Written for children only; an all-ages practice would rewrite it.

5. Typographic Orthodontics Clinic

Healthcare template from the We.Inc library (demo site: Arcline Orthodontics). Open it

Task: A specialist orthodontist.

Design choice: Arcline Orthodontics: Treatment, Timeline, Fees and Book; braces and aligners for teenagers and adults with a priced assessment.

Limitation: Built for braces, not general dentistry.

6. On-Site Denture Clinic and Lab

Healthcare template from the We.Inc library (demo site: Harbor Denture Studio). Open it

Task: A denture studio.

Design choice: Harbor Denture Studio: The bench, Fees and Visit; "Made on the bench", by appointment, with one technician.

Limitation: Denture work only; very little space for a service list.

7. Willow Creek Family Dentistry

Sample site built by our AI (made-up business). Open it

Task: The demonstration: all three paths on one page.

Design choice: A $99 new patient visit with what it includes, "Tooth pain today? Call before 3:00 pm", and treatment fees before insurance.

Limitation: Made-up prices, counts and reviews.

Task comparison

DesignNew-patient visitEmergency todayFees and insurance
Editorial Serif Dental PracticeFirst visit pageAdd itFees page
Black & White Cosmetic DentistBook AppointmentDental EmergencyAdd it
Cream & Green Family DentistBook a visitAdd itInsurance strip
Friendly Pediatric DentistPriced first visitPhone buttonPrices page
Typographic Orthodontics ClinicAssessmentNoFees page
On-Site Denture Clinic and LabVisit pageAdd repairsFees page
Willow Creek Family Dentistry$99 visitSame-day slotsFees listed

Walkthrough: a new patient on the Willow Creek sample

  1. They read "A dentist your whole family can keep for twenty years" and tap "See the $99 new patient visit".
  2. The card lists the exam, x-rays, cleaning and a written treatment plan, and who the price is for.
  3. The insured note says the practice bills the plan directly.
  4. They call or request a time. Keep that form to name, contact and reason for visit; take health history after booking.

Copyable build brief

A website for [practice], a dental practice in [area]. A new patient visit with what it includes and its price, a same-day emergency line with our phone number, treatment fees before insurance, the insurance plans we bill, our dentists, and an appointment request form asking only for name, contact and reason for visit.

What We.Inc does and does not do here

Online bookingNot built in. Link your practice scheduling tool to the book button.
Medical history formsKeep them out of the website. Collect them in your practice software after booking.
Publishing for freeFree plan: up to 3 template sites on a we.inc address. No AI credits and no custom domain.
Having the AI write and change the sitePaid plans: Starter $20/mo, Pro $49/mo, Max $99/mo. You describe the business, then edit by clicking or by asking in chat.
Your own domainPaid plans only.
Taking paymentsThrough your own Stripe account, so the money goes to you. We.Inc does not hold funds.
FormsThe AI builds contact and request forms. A synced booking calendar is not built in: link the scheduling tool you already use.

What to adapt

  • Pick the layout for your kind of practice.
  • Give new patients and emergencies their own buttons.
  • Replace every demo price, plan name and rating.

What not to copy

  • Demo ratings and patient counts.
  • Clinical claims you cannot support.

Start from a suitable design

Start building this dentist website. Or check costs with the website cost calculator, test a current site with the website grader, and see pricing.

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