Law Firm Website Examples: What Works and How to Build Yours
Sample site built by our AI, not a customer site. Hartwell & Choi LLP is a made-up business; our AI wrote every section, from the headline to the 4-question FAQ. Hartwell & Choi LLP represents employees and small businesses in Columbus, Ohio in wrongful termination, discrimination and wage claims. Free case review.
For your own practice, go to the law firm website builder: practice area pages, attorney bios and a consultation form.
Six law firm website designs, compared by what a client needs to do
Someone looking at a law firm site usually wants three things: to know whether the firm handles their kind of problem, what it will cost, and how to get a first conversation. The designs below each answer those in a different way.
How these were picked
We picked five sample sites from our library that cover different practice types (employment, family and estate, injury, corporate) plus one catalogue template, so no two entries solve the same problem the same way. For each we read the live sample page and noted what a visitor sees first, what the main button does and what is missing. Checked 27 September 2026. Every design here is from the We.Inc library and is labelled as a sample or template. None is a customer site, and no entry claims results.
1. Hartwell & Choi LLP
Sample site built by our AI (made-up business). Open it
Task: An employee who was just fired and wants to know if they have a case.
Design choice: The headline is the visitor's own question ("You were fired. Now what happens?") and the first button is "Free case review". Fees sit on the page: contingency for employee claims, $450 flat for a severance review, hourly for business disputes.
Limitation: The case review is a phone call only. There is no short intake form, so someone reading at 11pm has nothing to send until the office opens.
2. Hallberg and Reyes Law
Sample site built by our AI (made-up business). Open it
Task: A family weighing a divorce or an estate plan who is worried about the bill.
Design choice: It leads with cost ("You will always know what this is costing") and the section "Two attorneys who answer their own phones" sets the expectation of who picks up.
Limitation: Family and estate work sit in one list, so a visitor with a will question scrolls past divorce services to find theirs. Separate pages per practice would read faster.
3. Whitcombe Employment Law
Sample site built by our AI (made-up business). Open it
Task: A worker who needs to know the firm is on their side, not the employer's.
Design choice: A section called "We do not represent employers, ever" answers the conflict question most employee-side sites leave vague.
Limitation: It overlaps heavily with Hartwell & Choi. If you copy it, the positioning line is the part worth keeping; the service list needs your own cases.
4. Hollis & Reyes Injury Law
Sample site built by our AI (made-up business). Open it
Task: Someone hurt in a crash who wants to talk to a lawyer today.
Design choice: Urgency in the headline ("Hurt in a crash? Talk to a lawyer today"), a "Call now" button beside the case review, and a closing section titled "Free consultation, no obligation".
Limitation: Everything points at the phone. Injury clients often want to upload photos or a police report first, which needs a form or file upload added.
5. Halden Pryce LLP
Sample site built by our AI (made-up business). Open it
Task: A founder or investor with a term sheet and a closing date.
Design choice: The main button is "Request a proposal", not a free consultation, and the close is "Send us the term sheet". The page reads like a business-to-business service, not a rescue.
Limitation: No sample deal list or team bios with bar admissions, which corporate buyers look for. Add them from your own record.
6. Dark & Gold Litigation Law Firm
Business template from the We.Inc library (demo site: Sterling & Vance LLP). Open it
Task: A firm that wants a conventional multi-section look to start from.
Design choice: A catalogue template with a classic law firm layout you can edit by clicking, free on a we.inc address.
Limitation: Template copy is generic. Unlike the samples above it does not arrive with your practice areas or fee terms written in.
Task comparison
| Design | Book a first case review | Understand fees | Check a filing deadline |
|---|---|---|---|
| Hartwell & Choi LLP | Phone call, free | Yes, per practice area | Yes, in the FAQ (300 days for an EEOC charge in Ohio) |
| Hallberg and Reyes Law | "Request consultation" button | Yes, stated up front | Not covered |
| Whitcombe Employment Law | Free case review, call | Contingency, in the price list | Deadlines mentioned |
| Hollis & Reyes Injury Law | Call now | Free consultation stated | Yes, in the FAQ (two years in Arizona) |
| Halden Pryce LLP | Proposal request | Described, not priced | Not relevant |
| Dark & Gold Litigation Law Firm | Contact section | You add them | You add it |
Walkthrough: booking a first case review on the Hartwell & Choi sample
- The visitor lands on "You were fired. Now what happens?" and the two buttons: "Free case review" and "Call the office".
- Scrolling once shows the practice areas with terms: Initial case review (Free), Wrongful termination (Contingency), Severance agreement review ($450 flat).
- The FAQ answers "What does the free consultation actually cover?" and "How long do I have to file a claim?".
- The close, "Tell us what happened", says someone calls back within two business days and lists hours and counties covered.
- Gap to fix when you build yours: add a short intake form (name, phone, what happened, key dates) so the review can start outside office hours.
Copyable build brief
A website for [firm name], a [practice area] law firm in [city]. Lead with the client's question, not our name. List each practice area with how it is billed (contingency, flat fee or hourly). Add a free case review request form asking for name, phone, a short summary and key dates, plus a call button in the header. Include an FAQ on deadlines, fees and what the first meeting covers, an about section naming each attorney, and our office hours and the counties we serve.
What We.Inc does and does not do here
| Client intake | A request form that emails you. It is not a case management system and does not run conflict checks. |
| Attorney advertising rules | You are responsible for the wording. Remove any sample reviews or statistics before publishing; they belong to a made-up firm. |
| Publishing for free | Free plan: up to 3 template sites on a we.inc address. No AI credits and no custom domain. |
| Having the AI write and change the site | Paid plans: Starter $20/mo, Pro $49/mo, Max $99/mo. You describe the business, then edit by clicking or by asking in chat. |
| Your own domain | Paid plans only. |
| Taking payments | Through your own Stripe account, so the money goes to you. We.Inc does not hold funds. |
| Forms | The AI builds contact and request forms. A synced booking calendar is not built in: link the scheduling tool you already use. |
What to adapt
- Write the headline as the client's question in their words.
- State how each practice area is billed, even if the answer is "it depends".
- Put your filing-deadline answer in the FAQ, with your own jurisdiction's rules.
What not to copy
- The sample reviews, years in practice and case counts. They describe made-up firms.
- Promising outcomes. The Hartwell & Choi FAQ says outright that no attorney can.
- A phone-only contact path. Add a form.
Questions
What does the free consultation actually cover?
In the Hartwell & Choi sample it is a 30 to 45 minute call ending in a straight answer about whether to pursue the claim. On your site, say how long it is, who it is with and what the visitor should bring.
How long do I have to file a claim?
It depends on the claim and the state, which is why the samples put it in the FAQ with a specific example rather than a promise. Write yours with your own jurisdiction's rules.
Start from a suitable design
Start building this law firm website. Or check costs with the website cost calculator, test a current site with the website grader, and see pricing.
What makes this law firm website work
The first line answers "why you"
The first thing a visitor reads is "You were fired. Now what happens?", with "Serving Columbus since 2012" set above it as a small label. The line underneath does the explaining: "We represent employees in wrongful termination, discrimination and unpaid wage claims, and small businesses in contract disputes. First conversation is free and you leave it knowing whether you have a case." Two buttons follow, "Free case review" for people ready to act and "Call the office" for people who want to look around first. The layout is a split hero, copy on one side and footage on the other, using looping stock footage instead of a static photo.
Proof sits right under the fold
Directly below the hero, a strip of 4 short facts does the job most law firm sites leave to vague words like "trusted" or "experienced": 14 yrs (practicing in Ohio), 600+ (employment matters handled), 48 hrs (to first call back) and 5 (attorneys). Each one is something a customer can check or hold the business to.
Prices on the page, not "call for a quote"
The "Where we spend our time" section lists 6 practice areas: Initial case review (Free), Wrongful termination (Contingency), Discrimination and harassment claims (Contingency), Unpaid wages and overtime (Contingency), Severance agreement review ($450 flat) and Business contract disputes (From $325 per hour). Prices run from $325 to $450, so a visitor can tell in seconds whether it fits the budget. A one-line note sets the terms: "Most employee side matters are handled on contingency, business disputes are hourly or flat fee." Each item gets a sentence of its own, for example "Thirty to forty five minutes on the phone or in the office, with a straight answer about whether to pursue it."
It explains who is behind it
Under the heading "Two sides of the same problem, one firm", the about section says: "Erin Hartwell spent six years defending employers before opening this firm with Daniel Choi in 2012, and that experience is why we can usually tell a client early how the other side will value their case. We keep the caseload small enough that the attorney you meet is the one who handles your matter." It then lists 3 concrete points instead of a paragraph of values: you get your attorney's direct line, not a general mailbox, fee agreement in writing before any work starts and we tell people when they do not have a case, and often why.
Reviews name the detail
There are 3 reviews, each signed with a name and a context (Robert A., Retaliation claim, Columbus; Nadia F., Severance review; Greg M., Small business contract dispute). None of them says "great service". They mention a specific moment, like "Our contractor walked off a job halfway through. They pushed the dispute to a resolution without dragging it out for a year."
The FAQ handles objections
The FAQ covers 4 questions: "What does the free consultation actually cover?", "How long do I have to file a claim?", "What does it cost to hire you?" and "Will this end up in court?". The answers are direct. The first one reads: "You tell us what happened, we ask questions about dates, documents and who else witnessed it, and we tell you whether there is a claim worth pursuing. It is free and it does not obligate you to hire us."
The last step is obvious
The page closes on "Tell us what happened". It sets expectations before anyone gets in touch: "Send a short summary of your situation and any dates you remember. Someone from the firm calls back within two business days, and sooner if a filing deadline is close." Hours are written out (Mon to Fri 8:30am to 5:30pm, evening calls by appointment) and so is the area covered (Franklin County, Delaware County, Licking County and statewide Ohio matters). The phone number also sits in the header on every scroll position, so nobody has to hunt for it.
The design stays out of the way
The palette is three colors: a #f4f5f7 background, #101418 text and one accent (#0b7285) used only for buttons and labels. Headings are set in a sans-serif face and buttons have 8px rounded corners. The menu has 6 items (Services, Pricing, About, Reviews, FAQ and Contact), all on one page, so it scrolls instead of making people click through.
Every service and price, as the site lists it
- Initial case review (Free): Thirty to forty five minutes on the phone or in the office, with a straight answer about whether to pursue it.
- Wrongful termination (Contingency): No fee unless we recover. We take a percentage of the settlement or verdict, agreed in writing up front.
- Discrimination and harassment claims (Contingency): Including EEOC and Ohio Civil Rights Commission charges, which have strict filing deadlines.
- Unpaid wages and overtime (Contingency): Misclassification, off the clock work and missing overtime under the Fair Labor Standards Act.
- Severance agreement review ($450 flat): We read the agreement, explain what you are giving up, and tell you what is realistically negotiable.
- Business contract disputes (From $325 per hour): Breach of contract, non compete enforcement and partnership disagreements for companies under 50 employees.
Questions its FAQ answers
- What does the free consultation actually cover?
- How long do I have to file a claim?
- What does it cost to hire you?
- Will this end up in court?
Build a site like this for my law firm
Describe your business in a sentence and the AI writes a site like this one around it. Start building.
Prefer to start from a template?
- Sterling & Vance LLP (Business template)
- Granite Partners (Business template)
- Thornfield & Co. (Business template)
Looking for ideas, or ready to build?
This page is for inspiration: one real example, taken apart. For the pages a law firm site needs, what it costs and what the builder can and cannot do, see the law firm website builder page.
Free plan: up to 3 template sites on a we.inc address, with no AI and no custom domain. AI building, like this example, starts at $20/mo, and custom domains are on paid plans. The AI builds request and contact forms; payments go through your own Stripe account.
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